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DISNEY PARKS & RESORTS
For Kids by Kids
Long Format
For Kids by Kids was a really neat long form project. The idea was to get 6 tweens who actually knew each other, give them money, (to see what people their age would buy in the parks) give them phones so we could hit'em with text riddles, and give them video cameras. Then the whole thing was pretty loosely scripted. Sort of reality style. It turned out great and subsequently made Disney World a pretty cool place to this target audience.
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